5 Reasons for alcohol and hypnosis

As someone passionate about alcohol-free drinks, I am often asked how you cut back on alcohol.

Can hypnosis help you reduce your alcohol intake?

Then comes the question of if alcohol and hypnosis can work, right?

The answer is yes, and no, as with any therapy, not one size fits all.

For alcohol, my go-to therapy with clients is BWRT.

But let’s take a look at hypnotherapy, hypnosis and alcohol and can it work?

If you have a severe alcohol addiction, always seek out medical advice first.

Here are my 5 ways hypnosis could help with alcohol reduction or quitting altogether.

After all, it can be challenging to reduce your alcohol intake just by yourself.

It’s the reason things like dry January have been so popular.

But do you want to post your success for the whole month of January only to go binge drinking on the first of February?

I don’t think so, right?

5 – If cutting back on alcohol was easy, would everyone do it?

The fact is we have more alcohol-free drink options than ever before.

Alcohol-Free Beer Brands Are expanding.

Now I get they used to have a bad reputation and probably still do, but they have moved on a lot in reality.

But it’s a big but.

Alcohol-free drinks and I include wine and beer when they contain no alcohol and are not associated with fun.

“We got drunk last night; what a great night!”

You see, we are always moving toward pain and pleasure.

Alcohol is considered a pleasure when it’s poison.

Think about this:

While alcohol is associated with pleasure, not pain, we will always move towards it.

Here is a list:

  • Be excepted
  • Birthdays
  • Wedding
  • Paries
  • BBQ;s
  • Work nights out

It’s part of our social fabric.

It’s kind of like any addiction. It causes a feeling of feeling good.

I also include chocolate and risky behaviour in this.

I know many people who have an addiction to many things but judge alcohol at the highest level.

Feeling a bit crap, go for some chocolate or even the last glass of wine.

It’s why things like Wine Wednesday have become popular. So, mid-week blues, have some wine!

Sunday night blues, no worries, have some wine!

Check out my favourite alcohol-free sparkling wine.

Hypnosis can help frame your relationship to alcohol.

It’s interesting, isn’t it that if you were told you had to give up today or die, what would you do?

The decision about your relationship with alcohol can change in an instant.

Alcohol is linked to a feel good hormone

Alcohol consumption is also linked to the feel-good hormone.

However, you may have only ever heard of it in terms of running, a gym workout or even going on holiday.

If you lack something called serotonin, then you might find yourself grabbing a glass of wine or beer.

If the pleasure you get from alcohol keeps increasing, then you may find yourself drinking more.

Any work on hypnosis and alcohol can help you make those changes to have a bit more sense of balance and perspective in your life.

4- Are you sticking a plaster on a wound?

You are designed to think about symptoms rather than deal with a cause.

  • Got a headache, so you take a tablet.
  • Feeling tired, I go to bed.
  • Feeling stressed, grab some wine.

You get the idea.

Question: What are you using alcohol to sort out that is not the problem?

One client of mine used hypnosis to programme himself to relax with a glass of alcohol-free wine, but before that, we dealt with the stress first.

Yes, he went on to love an alcohol-free drink but was craving less alcohol because he was not stressed at work.

Wine and Stress

No stress – no need for wine!

Stress was a trigger for wine.

Now I am not saying never using alcohol as an outlet; it just needs to be on a scale of a reality check.

I always think that when people have gone through a dry month like January, they know the scales have tipped too far.

Hypnosis can help treat the cause rather than the symptoms.

People drink to forget something, so why not deal with that first.

If you are using alcohol to suppress something else, don’t be a prude about getting help.

If your leg were broken, you would get help, right?

Why would you give up a crutch before your leg was mended?

I just don’t get it.

However, here is the exception to the rule. It’s a small word with significant consequences, and it’s called habit.

Habits can be formed because that is how the brain works.

Think of it like an iceberg. It’s like learning to ride a bike and then forgetting about it.


Habits Are Formed Like Riding A Bike

Once your conscious habit has been made enough times, like going for an alcoholic drink after work every night.

Your brain creates a shortcut, so you don’t have to think about it.

There are no crutches or issues; it just becomes a habit. Good and bad habits exist. 

But you can get pleasure from the feeling of drinking alcohol, so you go with it, right?

Now it may be harming you, but the pleasure factor overrides that. 

Hypnosis bypasses the critical conscious facility of the brain naturally, and it creates a new set of neurons firing off inside your head.

It’s a natural process every day, but hypnosis can act as a shortcut with purpose where drinking alcohol has become a habit.

You’re using a naturally occurring state to help manage your drinking of alcohol. And maybe even move to alcohol-free.

Where do your beliefs about alcohol come into it?

3 – What beliefs do you hold about alcohol consumption?

How often have you heard these limiting beliefs regarding alcohol?

  • Heavy drinking runs in the family.
  • My mates expect me to drink.
  • You have to have a drink at a wedding.per cent
  • I need to drink in front of the boss it about my career
  • I can’t enjoy a good night out without alcohol


Limiting Beliefs Around Alcohol


Alcohol-free drinks are rubbish. OK, years ago would have got me on that one, but not now. The choice is fantastic.

The best one I heard recently is that I can’t drink alcohol-free beer because it’s not alcohol.

We do love our reasons for things when it comes down to alcohol. It’s that powerful word “because”.

Limiting fixed beliefs about alcohol can stop you from giving up or just cutting back.

Hypnosis is excellent for tackling this area, and awareness of your limiting beliefs is the problem.

The one question I always ask people about limiting beliefs and alcohol is this.

If 10 were your beliefs about alcohol were true 100 per cent and 1, your limiting beliefs could not be true; where are you on that scale?

It gives you a good idea about how far your beliefs about alcohol are embedded.

People Do start to question themselves once you challenge their beliefs about alcohol.

Maybe you’re the same.

It is one of the reasons why people see me drinking alcohol-free and go. I’ll try that. We all love a bit of social proof to challenge our beliefs.

Unfortunately, people go with the crowd, and that’s never been more accurate about anything than alcohol.

2 – Forget “will power” and reduce alcohol

Sorry cutting back alcohol via the so-called strength of willpower does not work.

Maybe you have even said it?

“I am going to use my willpower to drink more alcohol-free drinks”.

Good luck with that.

Will Power and Alcohol

The fact is will power does not work. It never has, and it won’t work when it comes to alcohol consumption, either.

  • If I said don’t think of a red boat, what do you think about it?
  • If I said don’t think about drinking alcohol, what do you think of?
  • The brain can’t process negatives, but most people ignore this often trivial fact every day.

Listen out for it, and you will hear it.

  • Don’t the door
  • Don’t blow in the milkshake
  • Don’t shout.
  • I don’t want another drink.

Of course, people do the opposite!

Spend a day listening to it, and you will hear plenty of examples.

Willpower does not work, and you have to “want” to stop drinking, but hypnosis can reduce alcohol consumption if you are committed to the process.

But can you be bothered?

Maybe ask yourself what will happen if you don’t cut back or give up.

By the way, this is most people I know, and it’s across society.

You are not alone.

1-  Is stopping drinking important enough for hypnosis?

How do you feel about smoking and your health?

Well, alcohol is up there as a “severe problem”, and the WHO, so World Health Organisation, states this:

“The harmful use of alcohol is one of the world’s leading health risks. It is a causal factor in more than 60 major types of diseases and injuries resulting in approximately 2.5 million deaths each year.”

Wow, that is some fact, right?

And as I know, it’s not just people with a drinking problem that need options.

Most of the people who use alcohol to relax and depend on it may be pushing the boundaries of the alcohol limits in the UK, which is 14 units.

What Is One Unit Of Alcohol ?

Fourteen units are one small glass of alcohol, so let’s say a small glass of wine.

No wonder people end up drinking more than we think we are.

All the alcohol promotions are everywhere.

Have a large glass of wine and take the bottle on the train!

So please don’t assume that it’s our fault when you piece together the bigger story.

Just look at the size of a wine glass, for example.

 But let’s think of the positives for a moment.

One of my recent guests on the alcohol-free drinks podcast said switching to alcohol-free drinks created the following benefits.

He has :

  • Saved money
  • Lost weight
  • Sleep better
  • Felt more in Control
  • Felt healthy overall
  • Could drive if they needed to
  • Enjoyed morning hangovers

Hypnotherapy and hypnosis can help solve all these issues.

Bonus: So what does hypnosis do then?

All of the above is the answer.

But I take you back to that iceberg metaphor.

Alcohol and The Brain

We are aware of most things in terms of alcohol, but our drivers are behind the scenes.

The brain is constantly moving us towards pleasure and pain, and with all the chemical reactions, it’s easy to be drawn to alcohol.

As one of my mentors said once to me, the subconscious wins every time in the battle of the subconscious and the conscious mind.

Hypnosis uses a national relaxation process to bypass critical faculty and reprogramme the brain to drink less alcohol.

Will it work for everyone. No, I don’t have any therapy that does.

Will, it increases your chance of cutting back if you want it to, yes 100 per cent.

What are your thoughts?

What are your views on hypnosis? Have you ever used hypnosis to control your alcohol consumption?

Would you use hypnosis to help you consume more alcohol-free drinks?

What is your view on alcohol and hypnosis generally?

I always love reading your comments, so leave them below, and I will always get back to you.

Can Hypnosis help you reduce your alcohol intake. Who do you know that has used it?

For reference, I hold an advanced diploma in hypnotherapy,  and I’m registered with the CHNC in the UK.



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